Audio-Technica AT-SB727

• Belt-driven portable turntable 
• Plays 33-1/3 and 45 RPM records 
• Uses a high-precision DC motor that maintains stable rotation 
• Die-cast aluminium alloy platter with damping design 
• 12-hour battery 
• Replaceable ATN3600LC stylus 
• Accessories: 45 RPM adapter, RCA audio cable (3.5 mm male to dual RCA male), USB cable for charging (USB Type-A / USB Type-C™)

The Sound Burger is Back! / You Spin Me Right Round Baby

Devour this dangerously delicious listening experience.

Analogue Audio / Love at First Listen

The Sound Burger offers high-quality sound reproduction with a belt-drive system that plays 33-1/3 and 45 RPM records. To achieve both portability and stability, the tonearm employs a dynamic balance system in which stylus pressure is applied via a spring. In addition, a high-precision DC motor maintains stable rotation.

Retro Kitsch Design / Return of an Icon 

40 years after its original release the Sound Burger makes a welcome return, but it’s remained a fan favourite since the 1980s thanks to its nostalgic design, quirky advertising campaigns, and unique listening experience.

Portable Play / 12 Hours of Wireless Listening

Thanks to its Bluetooth connection and compact, lightweight design, the Sound Burger is the perfect partner for parties, picnics, or compact living spaces. Connect to your Bluetooth headphones or speakers and enjoy your favourite vinyl records wirelessly for up to 12 hours.

Due to the overwhelming response of the limited edition retro red Sound Burger, launched in 2022 in celebration of Audio-Technica’s 60th anniversary (all quantities sold out globally in days), Audio-Technica is thrilled to announce that this fan favourite is returning to the company’s regular lineup.

Designed with portability in mind and available in three unique colours, the Sound Burger offers a retro aesthetic mixed with modern updates. Ideal for parties, compact living spaces, or picnics, this affordable entry-level turntable offers Bluetooth® connectivity and USB charging and up to 12 hours of spinning.

The Sound Burger offers high-quality sound reproduction with a belt-drive system that plays 33-1/3 and 45 RPM records. To achieve both portability and stability, the tonearm employs a dynamic balance system in which stylus pressure is applied via a spring. In addition, a high-precision DC motor maintains stable rotation. This unique turntable features a die-cast aluminium alloy platter with damping design and a replaceable ATN3600LC stylus (sold separately). The Sound Burger also comes with an audio cable for those who prefer an analogue, wired listening experience.